Kathleen Allen Rule of Thumb

The commercialization process is not linear ... it moves more like the balls in a pinball machine, taking off in one direction until it hits a snag, then bouncing off in another direction ... this chaotic process continues until the technology either goes to market or fails ... technology innovation and commercialization is inherently an iterative process where the innovator-entrepreneur learns from mistakes and builds on that learning.

Warren Buffet Rule of Thumb

There are three 'I's in every cycle ... the 'innovator,' that's the first 'I' ... after the innovator comes the 'imitator' ... and after the imitator in the cycle comes the idiot, which makes way for an innovator again!