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Short, sweet, to the point ... tips, tools, and rules of thumb for innovators and entrepreneurs!

Albert Einstein Rule of Thumb

Logic will get you from A to B ... imagination will take you everywhere!

Sage advice for Imagination, Logic

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Our goal is to share the best tips, tools, and rules of thumb for innovators and entrepreneurs creating something new and better ... simple, sweet, to the point ... sage advice to help save time, money, and effort!

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